Graduate Marketing Executive
£25k – £30k (depending on experience), 25 days holiday, pension, employee benefits package
Graduate Marketing Executive – Knutsford
* A fabulous opportunity to join a global, market leading manufacturer as their new Graduate Marketing Executive, fulfilling their strategy to grow demand for consumer, FMCG, retail and wholesale product categories.
The Role
* Working closely with consumer / FMCG / retail / wholesale product development and sales teams, the Graduate Marketing Executive will be responsible for product competitive analysis, marketing liaison, new product communication, budget management, sales support kits and managing trade shows and events.
* Delivering marketing strategy for the business in line with business goals
* Devising promotion plans for consumer / FMCG / retail / wholesale markets, taking regular feedback from the distribution chain and acting upon it.
* Identifying market, shopper, end-user and channel knowledge gaps; developing, analysing and delivering a summary for review.
* Ensuring sales teams have the necessary tools to make customer appropriate sales kits, presentations and meet customer requirements, supporting them to provide customer solutions led by consumer driven insights in consumer / FMCG / retail / wholesale markets.
* Recommending changes, improvements or deletions in product portfolios.
* Developing competitive evaluation for product categories including market data and consumer / FMCG / retail / wholesale trends.
* Managing trade and customer exhibitions and events.
* Ownership of digital consumer / FMCG / retail / wholesale product knowledge; updating with new product specification and marketing assets.
* Working collaboratively with the marketing digital, communications and graphic design teams.
* Developing POS solutions tailored for customer requirements.
* Working with the product and sales teams to develop and produce relevant, compliant and profitable in-store tools.
The Candidate
* To be considered for the role of Graduate Marketing Executive, you should be able to demonstrate the following:
* Graduate / university degree in Marketing.
* Relevant work experience / portfolio.
* Excellent communication skills; confident, not afraid to utilise available resources to achieve goals or to ask for help if you need it.
* Strong team player; experience working within a team, delivering excellent results.
* Passionate about marketing and building excellent experience with a global brand.
* Superior organisational, analytical, communication, and presentation skills.
* Strong administration, IT skills and budget management skills.
If you think you have what it takes to succeed as my client’s new Graduate Marketing Executive, please apply, quoting VR/05662
